International SEO
Hreflang implementation, multi-language site architecture, and regional targeting strategy. Experience with 15+ language/region configurations at enterprise scale including Oracle, Yahoo, and Indeed.Technical SEO audits and GEO strategy for teams who need implementation support, not just recommendations. I work hourly, attend your meetings, review staging environments, and validate fixes.
No bloated retainers.
What I Help With
Hreflang Implementation: Proper configuration of language and regional targeting signals. XML sitemap hreflang, HTTP headers, and on-page markup approaches. Self-referencing tags, x-default handling, and bidirectional linking requirements. Debugging hreflang errors in Google Search Console.
Site Architecture Decisions: Subdirectories vs. subdomains vs. ccTLDs. When each approach makes sense based on your business goals, technical resources, and target markets. Domain authority consolidation versus regional separation trade-offs.
Content Localization Strategy: Beyond translation. Adapting content for regional search intent, local terminology, and cultural context. Managing duplicate content concerns across similar language markets (US/UK English, Spain/Mexico Spanish, etc.).
Regional Search Console Configuration: Setting up and monitoring separate properties for each market. Understanding performance differences across regions. Identifying indexation issues specific to certain language versions.
Technical Implementation Support: Working with your development team on proper language detection, URL structure, canonical handling, and avoiding common implementation mistakes that cause indexation problems.
15+
Languages Configured
100+
Regional
Properties
5
Enterprise Implementations
40+
International SEO Audits Items
fr/en
Translation
Support
10+
Market
Launched
ENTERPRISE EXPERIENCE
International SEO at scale for Oracle, Yahoo, Indeed, and multi-national e-commerce brands.
Common Intl SEO Issues I Solve
Hreflang Errors: "No return tags," conflicting signals, missing self-references, incorrect language codes, and incomplete coverage causing Google to ignore your targeting signals entirely.
Wrong Country Ranking: Your US pages showing in UK results, or your German site outranking your French site in France. Diagnosing why Google is confused about which version to show where.
Duplicate Content Across Markets: Managing near-identical content for similar language markets without triggering duplicate content filters or cannibalizing your own rankings.
Crawl Budget Waste: Search engines crawling the wrong language versions, ignoring new regional content, or spending resources on low-priority markets while high-value pages go unindexed.
Migration Complications: Adding new languages to existing sites, consolidating regional domains, or restructuring international architecture without losing established rankings in any market.