About Me
Technical SEO Strategist and GEO Consultant with 20 years of experience helping organizations improve organic visibility across traditional search engines and AI-powered answer engines.
My career has spanned senior roles at some of the most recognizable names in tech and media, including Indeed (Sr. Technical & AI Content SEO Manager), Yahoo, Oracle, and McClatchy. I'm currently working with Toyota on their domain consolidation strategy while building SEO ProCheck as a resource hub for the SEO community.
Based in North Texas with my family and our small zoo of pets. I maintain a deliberately minimal online presence: you'll find me only here and on LinkedIn. I've been on Reddit for 20 years but prefer to stay in the shadows.
SEO ProCheck exists to share the knowledge I've accumulated over 15 years of curating industry resources: case studies, research, tools, and best practices. Everything here is designed to be genuinely useful, whether you're implementing SEO yourself or evaluating if we should work together.
20
Years in SEO
100+
Properties Managed
29+
Audit Categories
96+
90+
Clients Served
550
Audit Checkpoints
WHAT I DO
Technical SEO and GEO consulting for teams who need audits, implementation support, and ongoing strategy.
Hands-On, Not Hands-Off
Some consultants deliver a PDF and disappear. I stick around. I attend your sprint meetings, review staging environments, answer dev questions, and validate fixes are actually working. Hourly consulting means you get flexibility without the bloated retainer.