My SEO Toolkit: Extensions, People & Resources I Use

This is the actual kit I reach for — the browser extensions, people, newsletters and dashboards I use to do technical SEO every day. No affiliate links, no padding: if it's here, it earns its slot on my toolbar. I keep this page current as the stack evolves.

Browser Extensions63 tools · maker · Chrome/Firefox

On-Page SEO & SERP Analysis

  • Tk icon seoquake 1SEOquake · by Semrush (Seoquake) ChromeFirefoxKey SEO metrics for any page, plus an audit and a stack of other tools.
  • Tk icon seo pro extension 1SEO Pro Extension · by Marketing Syrup ChromeReal-time on-page SEO info — a SEOquake alternative.
  • Tk icon seo checker 1SEO Checker · by Akash Mansukhani ChromeLightweight helper for on-page SEO, page speed and security checks.
  • Tk icon seoinfo 1SEOInfo · by Weeblr FirefoxSurface SEO issues as you browse — performance, redirects, structured data and errors. Export to Excel.
  • Tk icon keywords everywhere keyword tool 1Keywords Everywhere — Keyword Tool · by Axeman Tech ChromeFirefoxFreemium SERP helper — search volume, CPC and competition data across 15+ sites (Google, YouTube, Amazon, GSC and more).
  • Tk icon seo search simulator by nightwatch 1SEO Search Simulator by Nightwatch · by Nightwatch ChromeSimulate a search from another country and language.
  • Tk icon shumway seo toolkit 1Shumway SEO ToolkitALL-IN-ONE · by Brian Shumway ChromeFirefoxFast, private on-page SEO data, exports, schema, links, images and SERP previews for working SEOs.Can replace ~10 single-purpose tools on this page — SEO Pro, SEO Checker, SEO Schema Visualizer, OpenLink Sniffer, Link Revealer, NoFollow, Quick/Fire Source Viewer, AI Eyes & the SERP-preview tools. (One dev, so it's a single point of dependency — that's why the standalones stay listed.)
  • Tk icon amp validator 2AMP Validator · by Google ChromeValidate AMP pages and pinpoint errors that GSC doesn't surface.

Rendering & JavaScript SEO

  • Tk icon view rendered source 1View Rendered Source · by Peg Leg ChromeSee how the browser turned the original HTML into a working DOM — including everything JavaScript changed.
  • Tk icon seo render insight tool 1SEO Render Insight Tool · by Amin Foroutan ChromeSpot client-side-rendered content. Visualize CSR vs SSR with highlights and charts, and disable JS to test indexability.
  • Tk icon rendering difference engine 1Rendering Difference Engine · by The Gray Dot Company ChromeSee which SEO signals JavaScript adds, removes or alters in the HTML — without reading the code.
  • Tk icon quick source viewer 1Quick source viewer · by Tomi Mickelsson ChromeView the current page's HTML, JS and CSS fast.
  • Tk icon fire source viewer 1Fire Source Viewer · by Francesco De Stefano FirefoxQuickly view a page's HTML, JavaScript and CSS.

AI & LLM Visibility

  • Tk icon ai eyes 1AI Eyes · by Sam Penny ChromeToggle JavaScript on/off in one click to see a page the way AI models do — stripped of dynamic, interactive content.
  • Tk icon ai content visibility checker by adobe l 1AI Content Visibility Checker (by Adobe LLM Optimizer) · by Adobe ChromeOne-click check of what LLMs can and can't actually read on any page.
  • Tk icon chatgpt path by ayima 1ChatGPT Path by Ayima · by Ayima ChromeExtract insights from your ChatGPT conversations — queries, thoughts, products and sources.

Links, Redirects & Hreflang

  • Tk icon link redirect tracer 1Link Redirect Tracer · by LinkResearchTools GmbH ChromeFirefoxAll-in-one redirect path analyzer — also reads HTTP headers, rel-canonicals, robots.txt, link power and link trust.
  • Tk icon link revealer 1Link Revealer · by Leo Compson ChromeShow any link's full URL on hover, colour-coded for safety.
  • Tk icon nofollow 1NoFollow · by Igor Jerosimić FirefoxQuickly flag nofollow links on a page.
  • Tk icon hreflang checker 1Hreflang Checker · by Digital Darts ChromeCheck hreflang tags on a page — confirm language code, region code and return links all match.

Structured Data & Schema

  • Tk icon schema builder for structured data 1Schema Builder for Structured Data · by Schema App ChromeBuild validated schema markup for any page.
  • Tk icon seo schema visualizer 1SEO Schema Visualizer · by Shtros ChromeVisualize JSON-LD schema markup at the click of a button.
  • Tk icon openlink structured data sniffer 1OpenLink Structured Data Sniffer · by OpenLink Software Inc FirefoxReveal structured metadata embedded in HTML — POSH, Microdata, JSON-LD, RDF-Turtle, RDFa.

Sitemaps & XML

  • Tk icon universal sitemap checker 1Universal Sitemap Checker · by Warren Hance ChromeCheck status codes and canonical URLs for every URL in an XML sitemap.
  • Tk icon sitemap clusterizer 1Sitemap Clusterizer · by Shtros ChromeSmarter XML sitemap analysis to streamline the workflow.
  • Tk icon xml tree 1XML Tree · by Alan Stroop ChromeDisplay XML data in a readable layout.
  • Tk icon pretty xml 1Pretty XML · by Emile Fugulin FirefoxExcellent for reading XML sitemaps in Firefox.

Performance & Core Web Vitals

  • Tk icon lighthouse 1Lighthouse · by Google ChromeOpen-source, automated auditing for performance, quality and correctness.
  • Tk icon speedvitals 1SpeedVitals · by SpeedVitals ChromeFirefoxPerformance measurement using Lighthouse for lab data and Chrome's CrUX API for field data.
  • Tk icon core web vitals history 1Core Web Vitals history · by RUMvision ChromePull Core Web Vitals for any site going back up to 6 months.

Search Console & Analytics

  • Tk icon gsc guardian 1GSC Guardian · by Node & Link ChromeTrack and analyze Google core updates in real time so changes don't blindside you.
  • Tk icon google search console date selector 1Google Search Console Date Selector · by Thijs van Hal ChromeCompare periods in GSC and auto-generate the percentage changes.
  • Tk icon agital gsc calculations 1Agital — GSC Calculations · by Agital ChromeCalculate and display % change for clicks, impressions, CTR and position in GSC.
  • Tk icon search analytics for sheets 1Search Analytics for Sheets · by Mihai Aperghis ChromePull GSC data and auto-back it up straight into Google Sheets.

Archives & Cache

  • Tk icon web archives 1Web Archives · by Armin Sebastian ChromeFirefoxView archived/cached versions across 10+ engines — Wayback, Archive.is, Google, Bing, Yandex.
  • Tk icon web cache viewer 1Web Cache Viewer · by Matthew Mallard ChromeCheck the cached version of any page.

Scraping & Data Extraction

  • Tk icon scrape similar 1Scrape Similar · by Digitall Studio ChromeTurn any page into structured data in a few clicks.
  • Tk icon search by image on google 1Search by Image on Google · by Armin Sebastian FirefoxPowerful reverse image search across Google, Bing, Yandex, Baidu and TinEye.

Privacy & Security

  • Tk icon bitwarden free password manager 1Bitwarden — Free Password Manager · by Bitwarden ChromeMy LastPass replacement. Open-source password manager that actually respects privacy.
  • Tk icon ublock origin 1uBlock Origin · by Raymond Hill FirefoxThe efficient, wide-spectrum content blocker. Easy on CPU and memory.
  • Tk icon privacy badger 1Privacy Badger · by EFF Technologists FirefoxAutomatically learns to block invisible trackers.
  • Tk icon yesscript2 1YesScript2 · by Andras Horvath FirefoxMark the active tab's domain untrusted and block its scripts — for sites eating resources or misbehaving, even if it breaks the page.
  • Tk icon buster captcha solver for humans 1Buster: Captcha Solver for Humans · by Armin Sebastian FirefoxAsk Buster to solve captchas for you.

Tabs, Sessions & Bookmarks

  • Tk icon onetab 1OneTab · by OneTab Team ChromeFirefoxToo many tabs? Collapse them to a list and reclaim browser memory.
  • Tk icon auto tab discard 1Auto Tab Discard · by tlintspr FirefoxSpeed the browser up and cut memory load when you've got a wall of tabs open.
  • Tk icon tab session manager 1Tab Session Manager · by sienori ChromeFirefoxSave and restore window/tab state, with automatic saving.
  • Tk icon save tab groups for tab session manager 1Save Tab Groups for Tab Session Manager · by Sienori ChromeCompanion to Tab Session Manager for saving tabs by group.
  • Tk icon simple tab groups 1Simple Tab Groups · by Drive4ik FirefoxTab grouping (heads-up: can conflict with Tab Session Manager).
  • Tk icon group speed dial 1Group Speed Dial · by Juraj Mäsiar ChromeFirefoxAccess favorite pages anytime in an organized grid.
  • Tk icon eversync sync bookmarks backup favorites 1EverSync — Sync bookmarks, backup favorites · by ApptitudeGlobal ChromeFirefoxSync bookmarks across platforms.
  • Tk icon floccus bookmarks sync 1floccus bookmarks sync · by Marcel Klehr FirefoxEverSync complement — sync bookmarks across browsers via Nextcloud, WebDAV or Google Drive.

Productivity & Utilities

  • Tk icon print friendly pdf 1Print Friendly & PDF · by Print Friendly ChromeStrip the clutter to make any page printer- and PDF-friendly.
  • Tk icon bubbles screenshot screen video recorder 1Bubbles Screenshot & Screen Video Recorder · by Bubbles ChromeScreenshot, screen-record, and annotate in one go.
  • Tk icon copy plaintext 1Copy PlainText · by erosman FirefoxCopy text with all formatting stripped.
  • Tk icon dictionary anywhere 1Dictionary Anywhere · by Jeremy Schomery FirefoxDouble-click any word for a pop-up definition while you browse.
  • Tk icon to deepl 1To DeepL · by xpmn FirefoxRight-click any text and 'To DeepL' to translate it into your language.
  • Tk icon twp translate web pages 1TWP — Translate Web Pages · by Filipe Dev FirefoxTranslate a page in real time.
  • Tk icon imagus 1Imagus · by Deathamns FirefoxHover to enlarge images and play images/videos straight from links.
  • Tk icon google docs offline 1Google Docs Offline · by Google ChromeEdit Google Docs offline.
  • Tk icon application launcher for drive by google 1Application Launcher For Drive (by Google) · by Google Chrome
  • Tk icon export links of all extensions 1Export links of all extensions · by Evgeniy Arbuz ChromeExport the full list of installed extensions.
  • Tk icon old reddit redirect 1Old Reddit Redirect · by tomjwatson FirefoxForce Reddit to load the old design — the new one is ugly and user-hostile.
  • Tk icon reddit enhancement suite 1Reddit Enhancement Suite · by honestbleeps, Andy Tuba, Ben FirefoxRES — a suite of tools to upgrade the Reddit experience.

SEOs Worth Following

The people whose posts I actually stop scrolling for:

And two LinkedIn feeds I keep an eye on: #seo · #techseo.

Newsletters, Blogs & Resources

Subreddits

Reference Dashboards & Data

Handy Tools & Bookmarklets