ChatGPT SEO: How to Optimize for ChatGPT and SearchGPT Citations

Featured snippets: how to win them (and how they feed ai)

Featured Snippets: How to Win Them (and How They Feed AI)

TL;DR A featured snippet is an answer Google lifts from a ranking page and promotes to…
Learn More
How to become a cited source in ai answers

How to Become a Cited Source in AI Answers

Getting cited by ChatGPT, Claude, Perplexity and AI Overviews follows a pattern: be reachable, be the…
Learn More
How google ai mode works and how to optimize for it

How Google AI Mode Works and How to Optimize for It

TL;DR Google AI Mode is a conversational, Gemini-powered search experience that takes one question, quietly splits…
Learn More
Passage indexing and passage ranking, explained

Passage Indexing and Passage Ranking, Explained

TL;DR Passage ranking is Google's ability to pull out and score a single relevant section inside…
Learn More
Llms. Txt explained: what it is and whether you need one

llms.txt Explained: What It Is and Whether You Need One

llms.txt and llms-full.txt explained, the two files, what they do, and the receipts on whether AI…
Learn More
Knowledge graph style diagram with your brand as a central entity connected by sameas links to wikipedia, wikidata, linkedin, and crunchbase, and by attribute edges to its founder, product, and location.

Entity SEO: Helping Search Engines and AI Understand Who You Are

Search engines and AI think in entities, not just keywords. How to strengthen your entity signals,…
Learn More

Get new blog posts by email: