consulting

Author Archives: Claude Vincent

Mockup of a Google AI Overview panel with source citation chips, the brand chip highlighted, next to a checklist of tactics that earn the cited link and the click.

AI Overview Click-Through Optimization

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January 20, 2025
AI Overviews is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding…
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Multi-Platform AI Visibility Strategy

Multi-Platform AI Visibility Strategy

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January 20, 2025
GEO is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding the…
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Google Maps Ranking Factors

Google Maps Ranking Factors

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January 20, 2025
Local SEO is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding…
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Decision tree for handling out of stock product pages: if the item returns keep the URL live at HTTP 200 with OutOfStock schema and alternatives, if discontinued redirect to a replacement or return 410, and avoid soft 404s and homepage redirects.

Out-of-Stock Page Handling

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January 20, 2025
E-commerce is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding the…
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