consulting services

Missing X-Default Hreflang: How to Fix It

Diagram showing an hreflang cluster of four language versions plus the x-default fallback row, and how a searcher in an unlisted locale is routed to your declared fallback with x-default or left to google guesswork without it.

Missing X-Default Hreflang: How to Fix It

The hreflang attribute tells search engines which language and regional version of a page to serve…
Learn More
Relative urls

Relative URLs

Best practices guide for Relative URLs (HR-017). Priority: Medium. Batch check required.
Learn More
X-default missing or misconfigured

X-Default Missing or Misconfigured: How to Fix It

Add a single hreflang="x-default" annotation to every page in each language cluster, pointing it at the…
Learn More
Lang and x-default

Lang and X-Default

Best practices guide for Lang and X-Default (HR-020). Priority: Low. Batch check required.
Learn More
Missing hreflang annotations

Missing Hreflang Annotations: How to Fix It

If your site serves the same content in more than one language or region, add reciprocal…
Learn More
Subdirectory mismatch

Subdirectory Mismatch

Best practices guide for Subdirectory Mismatch (HR-022). Priority: Medium. Batch check required.
Learn More

Get new blog posts by email: