404 vs 410 - The Technical SEO Experiment

Comparison diagram of 404 not found, 410 gone, and 301 redirect responses and how each affects indexing.

404 vs 410 - The Technical SEO Experiment

An experiment showed 404 URLs were crawled more frequently than 410 URLs.
Learn More
How to use gsc’s crawl stats reporting to analyze and troubleshoot site moves

How To Use GSC’s Crawl Stats Reporting To Analyze and Troubleshoot Site Moves

Glenn Gabe makes a case for why SEOs need to make Crawl Stats reports using a…
Learn More
Diagram of four server side rendering gates that must pass for googlebot, each paired with the crawl failure that happens when it does not, so the page is rendered and indexed only when all four pass.

A case of Server Side Rendering (SSR) and Googlebot not being able to crawl

A case study of a developer fixing a bug that stopped Google from crawling a website.
Learn More
Diagram showing how a cdn change alters server response time, caching and error rates, and how googlebot raises or lowers its crawl rate in response to that host health.

CDN change and its effects on GoogleBot’s behaviour

A case study which shows the impact switching from Akamia to Cloudflare on Googlebot crawling
Learn More

Get new blog posts by email: