consulting

Author Archives: Claude Vincent

Local Event Schema Implementation

Local Event Schema Implementation

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January 20, 2025
Local SEO is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding…
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Diagram showing a geo modified keyword built from an intent modifier, a core service, and a geo modifier, with a table mapping keyword patterns such as service plus city and service near me to the right target page.

Geo-Modified Keyword Strategy

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January 20, 2025
Local SEO is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding…
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Anatomy of an optimized ecommerce collection page showing a unique H1 and intro copy above the product grid, faceted filters, crawlable pagination, ItemList schema, and supporting body copy below.

Collection Page SEO Optimization

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January 20, 2025
E-commerce is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding the…
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Four step flow of user reviews as an SEO signal: collect from verified buyers, display as crawlable HTML, mark up with Review and AggregateRating schema that matches the visible reviews, and earn star rich results plus E-E-A-T trust.

User Review SEO Implementation

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January 20, 2025
E-commerce is an important aspect of modern SEO that requires careful attention and strategic implementation. As search engines continue to evolve, understanding the…
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