consulting

Author Archives: Claude Vincent

HTML Document Over 15MB: Google's Crawl Limit and How to Fix It

HTML Document Over 2MB: Google's Crawl Limit and How to Fix It

By
November 27, 2023
Quick version: this flag means the raw HTML of a single URL weighs more than 2MB. Since February 3, 2026, Google documents that…
Continue reading
URLs with Same Title and Meta Description

URLs with Same Title and Meta Description: How to Fix Them

By
November 25, 2023
When a page's title tag and meta description say exactly the same thing, you burn the most valuable real estate in the search…
Continue reading
Four search trend shapes: an evergreen flat line, a seasonal wave, a rising slope, and a declining slope, each labeled with the content action it calls for.

Search Trends

By
November 22, 2023
Search trends are the patterns in how search interest in a topic changes over time. A trend describes the direction and shape of…
Continue reading
Core update impact assessment framework showing a five phase process beside an impact triage matrix that sorts pages by loss severity and breadth into monitor, investigate, prioritize, and escalate.

Core Update Impact Assessment Framework

By
November 21, 2023
Core Updates represents a critical component of modern SEO strategy. As search engines continue to evolve and user expectations shift, understanding the nuances…
Continue reading