Technical Definition
Pogo-sticking is rapidly bouncing between search results: clicking a result, returning to SERP, clicking another. Indicates dissatisfaction with initial results. May signal content quality issues. Not officially a ranking factor but patterns might influence results. Focus on satisfying search intent to prevent pogo-sticking from your pages.
Simple Explanation (ELI13)
Pogo-sticking is when someone clicks a search result, quickly comes back to Google, and clicks a different result. It suggests the first page didn't give them what they wanted. If people keep pogo-sticking away from your page, it's a sign your content isn't matching what they expected.
Related Terms
Dwell Time, User Experience, Search Intent, Bounce Rate
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