Canonical Points to Another Canonicalized URL

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Quick Reference

Element Code: IN-018

Issue: Canonical target itself has a canonical pointing elsewhere

Impact: Creates a canonical chain that may not resolve as intended

Fix: Point directly to the final canonical target

Detection: Screaming Frog, Sitebulb

What Is This Issue?

When your canonical points to a page that also canonicalizes elsewhere, you create a chain. While search engines may follow chains, this adds complexity and risk.

Why This Matters for Your Website

Canonical chains are inefficient and may not resolve as intended. Direct canonicalization is more reliable.

How to Fix This Issue

  1. Find the end: Trace the canonical chain to final target
  2. Point directly: Update canonical to final destination
  3. Avoid chains: All pages should canonical to the same final URL

Tools for Detection

  • Screaming Frog: Traces canonical chains

TL;DR (The Simple Version)

Your canonical points to a page that also canonicalizes elsewhere. Skip the middleman and point directly to the final canonical target.

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