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e-Commerce SEO Case Study: The short and long-term ranking impact of removing long and fluff e-commerce category descriptions.

Affiliate SEO: Analysis of 10,000 Search Results to See Who Ranks

Analysis of 10,000 product review SERPs reveals major publishers and Reddit dominating affiliate queries, with independent…
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E-commerce Category Page Study: What Converts and Ranks

E-commerce category page research reveals content placement, faceted navigation management, and internal linking as key ranking…
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Improve Largest Contentful Paint (LCP) by removing image transitions – Performance @ Shopify

A case study showing the impact of removing image transitions on a Shopify website.
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Does appending the brand name and location at the end of the title tag have an impact on organic traffic?

A case study testing the impact of adding brand name + location to location pages.
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Does redirecting trailing slash URLs to the non-trailing slash equivalent improve organic traffic?

A case study impacted of redirecting duplicate content caused by URLs with a non-trailing slash.
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Moving From Magento to Shopify Leads to 126% Increase in Organic Traffic

A case study showing the benefits of moving a client from Magento to Shopify.
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