consulting

Schema Markup

Breadcrumbs

Breadcrumbs

Breadcrumbs are a secondary navigation trail that shows where the current page sits within a site's…
Learn More
Numbered infographic showing the anatomy of a json-ld block including context, type, id, and graph.

JSON-LD

JSON-LD is a format for adding structured data to a page using a script block of…
Learn More
Three stage diagram showing how structured data such as faqpage and howto schema feeds ai extraction and raises citation rates across google ai overviews, chatgpt, and perplexity.

Schema Markup for AI Search: FAQPage, Tables, and Structured Data

FAQPage schema increases AI Overview appearance by 3.2x. Tables receive 2.5x more citations. Learn which schema…
Learn More
Product structured data

Product Structured Data

Product Structured Data is the broad practice of describing products in machine-readable form so search engines,…
Learn More
Numbered infographic explaining that valid structured data makes a page eligible for rich results but never entitled to them.

Rich Results

Rich results are Google search listings enhanced with visual or interactive features that go beyond the…
Learn More
Sample json-ld script block beside a list of common schema types and the rich results each one can enable.

JSON-LD Structured Data: Complete Implementation Guide

Comprehensive guide to JSON-LD covering implementation, best practices, troubleshooting, and advanced techniques.
Learn More

Get new blog posts by email: