Landing Page Report

Landing page report

Landing Page Report

Landing Page Report is a view that groups site activity by the first page a visitor…
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Segments

Segments

Segments are subsets of your analytics data, defined by rules you set, that let you isolate…
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Non-branded search

Non-Branded Search

Non-branded search is any query that does not mention a specific company, product, or trademark name,…
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Diagram of a google search console regex filter splitting queries into branded and non-branded buckets.

Branded Search

Branded search is any query that includes a company, product, or trademark name, such as "Nike…
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Content decay chart showing impressions staying flat while clicks collapse over twelve months, beside example year over year deltas for clicks, impressions, average position, and click through rate.

Content Decay

Content Decay is the gradual decline in a page's traffic, rankings, or conversions over time, even…
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