Branded Search

Branded Search

Branded search is when people include your company or product name in their search. 'Nike running…
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Non-Branded Search

Non-branded search is when people search without using your company name. 'Running shoes' instead of 'Nike…
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Content Decay

Content decay is when your pages slowly lose traffic over time because the content gets outdated…
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Segments

Segments let you look at just part of your analytics data. For SEO, you might create…
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Landing Page Report

Landing page reports show which pages people first arrive on. Filter for organic traffic to see…
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