consulting

We’re turning off AMP pages at Search Engine Land

Diagram showing how search engines parse the rel and href of a canonical link and ignore extra html attributes.

How Extra HTML Attributes in Canonical Tags Impact Search Engines | Merj

TL;DR Our study, sparked by a content management system (CMS) migration anomaly discovered that certain attributes…
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Core principles of javascript seo

Core Principles of JavaScript SEO

The shift to JavaScript crawling is one of the more significant changes in technical SEO in…
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Javascript seo report 2024: survey & audit data | sitebulb

JavaScript SEO Report 2024: Survey & Audit Data | Sitebulb

The Sitebulb JavaScript SEO Report investigates prevalence of SEO issues caused by JavaScript, plus awareness &…
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Diagram of content decay: a clicks curve rising to a peak then sliding once decay begins, beside the search console diagnosis of three signatures, position slipping, impressions collapsing and ctr falling, each mapped to its own fix, plus the five causes to rule out cheapest first.

Content Decay: Identification and Prevention

Content Updates represents a critical component of modern SEO strategy. As search engines continue to evolve…
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Diagram comparing explicit hreflang annotations with google automatic language detection and the risk of omitting tags.

Google May Rely Less On Hreflang, Shift To Auto Language Detection

Google hints at a potential shift to automatic language detection, which could reduce reliance on manual…
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Diagram of a five step testing loop for turning google api leak signals into measured evidence.

Testing Ideas From the Google API Leaks: Whiteboard Friday

How do we know what is and what isn’t a Google ranking factor? In this episode,…
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