Technical Definition
Custom dimensions in GA4 are user-defined attributes for analysis beyond default metrics. Types: event-scoped, user-scoped. Examples: author name, content type, logged-in status, membership level. Set up in GA4 configuration. Enable deeper analysis of SEO performance by content characteristics.
Simple Explanation (ELI13)
Custom dimensions let you track things in Google Analytics that aren't included by default. For SEO, you might track which author wrote a page, what type of content it is, or other custom categories. This lets you analyze performance in ways standard reports don't allow.
Related Terms
GA4, Analytics, Custom Metrics, Reporting
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