How we optimized our Crawl Budget
An experiment to see if Web Workers can be used to add content to a page.
A case study about how Trainline deleted 130 million low-value pages.
A case study showing how blocking requests to an API helped improved crawl budget
"An experiment to see which would be faster: HTML canonical tag or rel=""canonical"" HTTP header."
An experiment to see if shared hosting with low-quality websites impacts rankings.
A case study showing splitting XML Sitemaps into smaller 10K files improves crawling and indexing.
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Technical SEO consulting and GEO strategy for teams who need real implementation support. 20 years of enterprise experience at Indeed, Yahoo, Oracle, McClatchy, and Toyota. Case studies, research, and resources for search and AI visibility.