Content Consolidation

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Technical Definition

Content consolidation combines multiple weak pages into one stronger page. Use when: several pages target similar keywords, pages cannibalize each other, thin content exists. Process: identify consolidation opportunities, create merged comprehensive content, redirect old URLs. Improves topical focus and authority.

Simple Explanation (ELI13)

Content consolidation is combining several weaker pages into one strong page. If you have five mediocre articles about the same topic, merge them into one comprehensive piece. Redirect the old URLs to the new combined page. This focuses your authority instead of spreading it thin.

Related Terms

Content Pruning, Canonicalization, 301 Redirect, Content Audit

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