YouTube SEO

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Technical Definition

YouTube SEO optimizes videos for YouTube search and suggested videos. Factors: title keywords, description optimization, tags, thumbnails, watch time, engagement (likes, comments, shares), channel authority. Different algorithm than Google web search. Videos may also appear in Google universal search results. Consider video schema for website videos.

Simple Explanation (ELI13)

YouTube SEO is optimizing videos to rank in YouTube search and get recommended. Good titles, descriptions, tags, and thumbnails matter, but watch time is huge. If people watch your whole video, YouTube shows it to more people. YouTube is the second largest search engine, so it's worth optimizing for.

Related Terms

Video SEO, Search Everywhere, YouTube Algorithm, Engagement

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