Technical Definition
SEO KPIs (Key Performance Indicators) are metrics for measuring SEO success. Common KPIs: organic traffic, organic conversions/revenue, keyword rankings, visibility share, organic CTR, domain authority, indexed pages. Should align with business goals. Track leading indicators (rankings) and lagging indicators (conversions). Report regularly to stakeholders.
Simple Explanation (ELI13)
SEO KPIs are the numbers you track to see if SEO is working. Common ones include organic traffic, rankings for target keywords, conversions from organic search, and backlinks gained. Choose KPIs that matter for your business goals. Track them consistently to show progress over time.
Related Terms
Analytics, Reporting, Goals, Measurement
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