Technical Definition
SEO strategy is a comprehensive plan for improving organic search visibility. Components: goal setting, audience research, competitive analysis, keyword strategy, content planning, technical optimization, link building approach, measurement framework. Aligns SEO activities with business objectives. Should be documented, prioritized, and regularly reviewed.
Simple Explanation (ELI13)
An SEO strategy is your game plan for getting more search traffic. It covers what you're trying to achieve, who you're trying to reach, what content to create, technical improvements to make, and how you'll get links. Without a strategy, you're just doing random SEO tasks without direction.
Related Terms
Content Strategy, Technical SEO, Link Building, Goals
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