Technical Definition
Google Merchant Center manages product data for Google Shopping and other surfaces. Upload product feeds with attributes: title, description, price, availability, images. Powers Shopping ads, free listings, and potentially organic results. Data quality affects visibility. Requires ongoing maintenance for accuracy and feed health.
Simple Explanation (ELI13)
Google Merchant Center is where you upload your product information for Google Shopping. You create a product feed with details like titles, prices, and images. This powers both paid Shopping ads and free product listings. Keeping your feed accurate and complete is important for visibility.
Related Terms
Product Feed, Google Shopping, E-commerce, Free Listings
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