Technical Definition
Answer capsules are concise, self-contained answer sections (typically 120-150 characters) that LLMs frequently cite. Research shows 72% of ChatGPT citations come from content with answer capsules placed after question-based H2s. Best practice: provide direct answers immediately after headings.
Simple Explanation (ELI13)
Answer capsules are short, direct answers (about 120-150 characters) that AI often quotes from websites. Research found that most ChatGPT citations come from pages with these clear answer sections right after question headings. Giving quick, quotable answers helps AI cite your content.
Related Terms
GEO, Citation Optimization, Content Structure, AI Visibility
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