Technical Definition
Google Business Profile (formerly Google My Business) is a free business listing appearing in Google Search and Maps. Essential for local SEO. Features: business info, hours, photos, posts, reviews, Q&A, products/services. Optimization includes accurate NAP, categories, attributes, regular posts, and review management. Primary factor for local pack rankings.
Simple Explanation (ELI13)
Google Business Profile is your free business listing on Google. It shows up in Google Maps and the local section of search results. You control your hours, photos, and respond to reviews. Keeping it updated and getting good reviews is crucial for showing up when locals search for your type of business.
Related Terms
Local Pack, NAP, Reviews, Google Maps
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