Technical Definition
Search Quality Rater Guidelines is a public Google document used by human raters to evaluate search result quality. Defines E-E-A-T, YMYL, and quality criteria. Raters don't directly affect rankings but help train algorithms. Guidelines reveal what Google considers quality content. Updated periodically; essential reading for SEOs to understand Google's quality expectations.
Simple Explanation (ELI13)
The Search Quality Rater Guidelines is a document Google gives to human reviewers who evaluate search result quality. It explains what Google considers high-quality content. Reading it helps you understand what Google wants. It introduced concepts like E-E-A-T and YMYL that every SEO should know about.
Related Terms
E-E-A-T, YMYL, Content Quality, Google Algorithm
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