Technical Definition
Organic traffic is website visits from unpaid search engine results. Distinguished from paid search, direct, referral, and social traffic. Primary metric for SEO success. Tracked in Google Analytics under acquisition channels. Can be segmented by landing page, geography, device, and search engine. Quality matters as much as quantity.
Simple Explanation (ELI13)
Organic traffic is visitors who find your website through search engines without clicking ads. It's the main goal of SEO. When someone Googles something, sees your site in the normal results, and clicks, that's organic traffic. It's valuable because you didn't pay for those clicks.
Related Terms
SEO, Google Analytics, Traffic Sources, Impressions
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